Unless you’ve been under a rock for the last several weeks, you’ve undoubtedly heard about the ALS Ice Bucket Challenge. This initiative to bring awareness to a debilitating disease caught a viral life of its own, joining celebrities and “regular folk” alike to take part.
Although some criticism has been garnered as to whether the viral nature of this was helpful or harmful, what you can’t deny are numbers. Since the challenge went viral in late July 2014, as of August 29th donations to the ALS Association have topped 100 million. During the same period last year, ALS raised 2.8 million. You can read about the man who started this incredible movement here:http://www.forbes.com/sites/carminegallo/2014/09/05/how-pete-frates-found-his-calling-and-launched-the-ice-bucket-challenge/
Regardless of which side of the fence… or ice bucket…. You are on the bottom line is that we all can make a difference. This story is a perfect example of how one person’s vision can take on a life of its own. If you haven’t yet, I encourage you to donate to this great cause. And for your viewing pleasure, below are 50 of the best Celebrity Ice Bucket Challenges! https://www.youtube.com/watch?v=lPDK84UlBXE
Image courtesy of Keerati/ FreeDigitalPhotos.net
Source Url: http://gobelmont.ca/ice-ice-baby/